The MoneyGram Haas F1 Team showcased the dynamic look of the VF-24 for the upcoming 2024 FIA Formula 1 World Championship. Nico Hulkenberg and Kevin Magnussen are set to race this dynamic car, making its track debut at Silverstone Circuit on February 11.
The VF-24, presented through digital renders on social media, features a sleek evolution of last year’s black livery with red and white accents. MoneyGram, the title partner, prominently displays its logo on the engine cover and both wings. Haas Automation, the global CNC machine tool company by Gene Haas, maintains its presence on sidepods and rear wing. Other sponsors like Haas Tooling, Palm Angels, Chipotle, OAKBERRY, Tricorp, TravisMathew, Alpinestars, and Pirelli contribute to the VF-24’s visual appeal.
In the 2024 season, Play’n GO, a long-time partner, expands its commitment, adding more branding across the VF-24, team, and driver assets. Gene Haas, the team’s Chairman, expresses excitement about the upcoming season, highlighting the valuable experience of drivers Hulkenberg and Magnussen.
Alex Holmes, MoneyGram’s CEO, reflects on the pride of being a title partner for the second year. The partnership has proven successful in delivering branding, boosting awareness, and engaging customers. As the season approaches, the anticipation is high, and Holmes looks forward to cheering on the MoneyGram Haas F1 Team.
Team Principal Ayao Komatsu acknowledges the realistic expectations for the VF-24’s start but expresses excitement about showcasing the car. The team has utilized the off-season to implement processes aimed at improvement. Despite the challenges, the team is highly motivated and eager to get on track with the VF-24. Bahrain pre-season testing is seen as a crucial opportunity to evaluate performance and set the tone for the season.
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